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Snapchat Makes A Change That Infuriates Its Users

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Snapchat Makes A Change That Infuriates Its Users

One of the fastest growing communication apps, Snapchat, has more than six billion views on its videos every day and in addition to making money from advertisers, it now also seeks to sell “lenses”, a kind of filters, to users . Many did not take it warmly and the company responded with an unusual digital marketing strategy on Twitter.

Facebook has eight billion video views every day, but Snapchat is growing exponentially and already has six billion and all on mobile devices. Snapchat has turned out to be a great branded content platform for brands and publishers thanks to products like Discover Germany Phone Number List and Live Stories. One of the fastest growing communication apps, Snapchat , has more than six billion views on its videos every day and in addition to making money from advertisers, it now also seeks to sell “lenses”, a kind of filters, to users . Many did not take it warmly, and the company responded with an unusual digital marketing strategy on Twitter.

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A few weeks ago, Snapchat introduced Lenses, or lenses, that turn users’ selfies into curious animations. But this week he made a radical change by selling this novelty through the Lenses Store that appeared in the most recent update of the app. Each lens, there are about thirty, costs Brother Cell Phone List about a dollar. The news of the profit was taken with annoyance by many users of the application but instead of ignoring the negative comments on Twitter, Snapchat retweeted dozens of the complaints, even the aggressive ones.

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