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Mozilla also launches its own ad blocker for iOS

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Mozilla also launches its own ad blocker for iOS

Ad blcokers have achieved a high level of penetration worldwide, and there are currently more than 200 million users of this type of software according to PageFair and Adobe Systems, which contrasts with the number of users in 2010, located at just 21 million.

Due to the growth of this sector, since web and mobile advertising has won over several enemies, so that blockers are perceived positively by consumers, various brands Austria Phone Number List have decided to open the doors to them and even launch their own alternatives, as in the case of Apple and now Mozilla. Apple opened the door for third parties to publish add-ons for ad blocking and Mozilla is taking advantage of this new market possibility, with the launch of Focus, an ad blocker for iOS that works in Safari.

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Focus allows you to select the type of information to block, which allows the user to configure the type of personal information that they decide to share with web pages for Brother Cell Phone List tracking purposes. This feature allows the user to set the filters with which the advertising will or will not reach their browser.

For their part, companies such as Ad Block Plus negotiate the type of filters with advertisers, to generate ads that reach a smaller niche, which is the business model of this type of add-ons to block advertising, since brands pay so as not to be blocked.

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