If your readers leave the page after

A few seconds, this should be a signal for you to improve the content, because it is not valuable to them or it needs to be verified in terms of UX. In addition to Bulk SMS Portugal the time spent on the website, indicators such as bounce rate and percentage of exits will also be important to you. These metrics will help you determine what percentage of people leave the site immediately after entering the site and showing how many people ended their session on a particular tab and left the store page. In Google Analytics you will also check how many people go to the product page after reading the text. Remember that user engagement is not only focused on the store’s website.

It is also worth bearing in mind

The statistics from social media and the distribution of content in the newsletter . More information on this can be found in the next part of the article. Screen – table from GA Indicators showing user engagement on the site. Source: Google  Analytics 5. Retention rates – I mentioned CMO Email List earlier that one of the goals of content marketing is to build lasting. Positive relationships with customers. You can measure this goal with well-defined KPIs. An example is retention rates, showing the relationship between new and returning users.