Buenos Aires, Argentina.- As for decades, the use of the resource of the first person is very effective in advertising. In this case, the British government in the Kazakhstan Phone Number List Falklands uses it to promote its occupation in the Argentine islands. Short videos, photographs and tweets are the basis of a digital marketing campaign that the English government in the Falkland Islands launched to strengthen its position in the conflict with Argentina.
This is the first publicity action in the history of the archipelago, seeking to achieve worldwide acceptance regarding the British occupation. “The voice of the Falkland Islanders matters.” This is the name of the campaign that puts emphasis on social media and has British living in the Brother Cell Phone List Falklands as protagonists expressing themselves in the first person. The idea of the creatives is to put in front of the conflict the position of the English who live on the islands and who indicate that they are “masters of their future”, in relation to their intention to continue living in the occupied archipelago.
Videos on YouTube and photos from the campaign on Twitter are posted with the hashtag #MyVoiceMatters (My Voice Matters). According to the English authorities, anyone can join the campaign by re-tweeting or sharing the images and videos, which will appear on the Malvinas government’s social communication channels during the following weeks.