Storytelling is a skill that, if the control, you can give grandísimos benefits. It doesn’t matter if you are a blogger or a brand; Anyone should know how to tell stories Dubai Phone Number List nowadays because it depends a lot on these stories whether you achieve your goals or not.
To help you be an unforgettable storyteller, there are cmo email list some tools with which to prepare your oral or written presentations. However, there is one that we use and that is undoubtedly the best of all: canvas storytelling.
What is this? A canvas in which we put the most important data of our narration. This serves as a tool with which to organize, rethink and visualize our history. And it works very well, whether you consider yourself a good storyteller or think you are just starting out.
Canvas storytelling has certain important fields that we must fill in before starting to build the story. Let’s see what they are and how they are filled. Let’s take as an example that we are going to give a talk about Social Media, so we would fill our canvas.
The first thing you should ask yourself is: What do you want to achieve with your story? You always have to have a goal to achieve. Knowing where we want to go is the engine for the rest of the steps to be taken. Here you enter both what you want for yourself and what you want your audience to think or do.
It is important that all the objectives can be measurable and actionable: it is not worth “that they like it a lot”, because it will not contribute anything and it will be wasted work.
In this case, for example, with the exposure on Social Media, we can find new talks on other sites thanks to this one that we will give. If we achieve this, the objective will be accomplished.
The most important thing about your storytelling: the messages that your audience has to remember when you finish your story. Be careful, it is not worth making a list of dozens of points, because they all seem very good. In this section, you must put a sentence that summarizes the most relevant ideas in your story.