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Android Will Merge With Chrome Os, How Will It Affect Advertising?

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Android Will Merge With Chrome Os, How Will It Affect Advertising?

Google achieved growth of 15 percent at the end of 2014 thanks to advertising, however, its growth has been below projected due to the increasing use of mobile devices, where advertising spaces tend to be cheaper for advertisers regarding desktop platforms, with which, the future Norway Phone Number List merger between Chrome OS and Android could contribute to the growth of Google as a provider of operating systems for computers thanks to the popularity of Android.

Chrome OS is the operating system that gives life to Google’s Chromebook computers, laptops strongly focused on the use of the cloud that, although they have achieved some growth among students, have not managed to substantially impact the market. However, according to information published by The Wall Street Jornal, Google’s development team is preparing the integration of both operating systems within a single platform that could be released by 2017.

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The merger of both operating systems could substantially contribute to the presence that Google currently has in laptops and desktops as an operating system, a key Brother Cell Phone List step to ensure its dominance in the digital advertising industry, since most of the income of the company come from searches made through computers.

If Google manages to properly position an operating system for computers, in the same way that it has managed to position itself on smartphones, it would have another means of communication to collect information on user behavior and capitalize on valuable information for brands.

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